Our Hāna logo carries Hawaiʻiʻs hibiscus over ʻHawaiian Kingdom · Est. 1795,ʻ the year Kamehameha I united the islands and founded the Kingdom of Hawaiʻi — the shared emblem of every Merlin Classics Hawaiʻi place. Printed in clean retro black-and-white with the worn look of an old travel decal, the hibiscus reads as the islands in shorthand: warm, oceanic, aloha. What makes this one Hāna is everything behind it — the winding road, the black-sand coast, the waterfalls, and the green windward quiet.
Just past town the surf breaks on a beach of jet-black sand at Waiʻānapanapa State Park — sand made not of coral but of lava, ground fine by the sea. The coast here is volcanic and dramatic: a black-pebble cove, sea caves, lava arches, blowholes, and freshwater pools, with a trail running along the cliffs. It is one of the most striking shorelines in the islands, and so sought-after it now runs on timed reservations. Black sand, green cliffs, blue water: that is the Hāna coast in three colors.
Why People Visit Hāna
People come the length of the highway for the quiet at the end of it: a pocket of old Hawaiʻi with black-sand beaches, waterfalls, and a slow, traditional pace. The drive is the point, and Hāna is the reward — so take it slowly, and travel with respect for a place that has kept old Hawaiʻi close.
