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Oakland California Vintage Retro Embroidered Cotton Cap - White Logo

Oakland California Vintage Retro Embroidered Cotton Cap - White Logo

Regular price $32.00 USD
Regular price Sale price $32.00 USD
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The Oakland cap, for the town that is The Town. An unstructured cotton dad cap with the Oakland vintage retro logo embroidered on the front in white thread.

The cap is the easiest Oakland piece to wear every day and the easiest to give: one size, breathable cotton, a curved visor and an antique-brass buckle. It softens with wear and stays on the hook by the door. Order one for the beach bag and one for the glovebox.

Unisex embroidered dad cap with an unstructured 6-panel, low-profile fit and a Permacurv visor. Made from breathable cotton with a self-fabric hideaway strap and antique-brass buckle, plus a matching undervisor and four-row visor stitching for durability. All colors are 100% cotton; the camo variation is 65% polyester / 35% cotton. Classic embroidered finish — durable and vintage-inspired. Because embroidery uses thread (not ink), slight differences from the digital product image are normal and part of the process. Full details explained in our Embroidery footer.

Oakland was incorporated on May 4, 1852, on the Peralta rancho and named for its groves of coast live oak. It was the mainland staging point of the Gold Rush, the western terminus of the Transcontinental Railroad in 1869, and in 1870 Lake Merritt became the first official wildlife refuge in the United States.

Chinatown formed in the 1870s, the 1876 Camron-Stanford House is the lake’s last grand Victorian, the Necklace of Lights has ringed the water since 1925, Timothy Pflueger’s Art Deco Paramount opened in 1931 and the Bay Bridge in 1936. The redwoods of the Oakland Hills rise behind. The Town is the mark on this piece.


QUICK FACTS — OAKLAND CA EMBROIDERED COTTON CAP

Town: Oakland, California

Founded: May 4, 1852

Known for: The Town; Lake Merritt, the first U.S. wildlife refuge (1870); western end of the Transcontinental Railroad (1869); the Paramount Theatre (1931)

Art: Oakland vintage retro logo, white (embroidered)

Blank: Unstructured 6-panel low-profile dad cap, Permacurv visor

Fabric: 100% cotton (camo variation 65% polyester / 35% cotton)

Decoration: Front embroidery, white thread; four-row visor stitching, matching undervisor

Closure: Self-fabric hideaway strap, antique-brass buckle

Made to order in the USA


Made to order and shipped free in the U.S. More Oakland pieces, and the rest of California, are one button away.



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Wear Local. Feed Local. Stay Classic.

Product FAQs

How does your sizing work?

Every item is made to order, so please check the size chart on this page before you buy. Women's fitted tees run small; size up for a looser fit. Caps are one size with an adjustable strap.

How are items made and when will they arrive?

We make each item to order using premium blanks, embroidery and soft-hand prints. Production takes 2-5 business days (weekends and holidays excluded), then 4-10 days in transit via USPS, UPS or FedEx to U.S. addresses; most orders arrive within 6-15 business days. You'll get a tracking link the moment it ships. Any current shipping offer is shown in the bar at the top of every page and applies automatically at checkout, no code needed.

How do I send a gift?

Enter the recipient's address as the shipping address and your own as the billing address at checkout. Nothing ships with a price; the package includes a plain packing slip. Tracking goes to your email, not theirs. For birthdays and holidays, order two weeks ahead to be safe.

What's the return policy?

Made-to-order items can't be returned or exchanged for size or color, so please use the size chart and photos before ordering. If anything arrives defective, misprinted or damaged, send a photo and your order number within 30 days and we'll replace it or refund you.

How do I care for my item?

Apparel: wash cold, inside out, with like colors; no bleach; tumble dry low or hang dry. Embroidered pieces: iron inside out to protect the stitching. Caps: spot clean. Printed glasses and water bottles: hand wash only, no dishwasher, so the artwork lasts. Mugs and engraved glasses are dishwasher safe. Any item-specific care notes are in the description above.

Who makes this?

Merlin Classics is a small Connecticut brand making original retro designs for the towns people love. Every piece is printed, embroidered or engraved to order in the USA, and the business supports hunger relief in the communities our collections celebrate.

What's with Disability Justice? In 2025 the United States Mint issued the nineteenth coin of its American Women Quarters program, and it belongs to Oakland: it honors Stacey Park Milbern, who moved to the city at twenty-four and organized from East Oakland as a leader of the disability justice movement. She championed the belief that everyone is inherently valuable, built mutual-aid networks that carried her community through crisis, directed programs at a center for independent living, worked as an impact producer in film, and was appointed to a presidential committee. The quarter's reverse, designed by Elana Hagler and sculpted by Craig A. Campbell, shows her speaking to an audience — one hand near her trach, the other held palm-up in a gesture of open dialogue and allyship — beside the inscription DISABILITY JUSTICE. She is the first woman shown in a wheelchair on United States currency, and her coin carries a piece of Oakland in every pocket it reaches.

Oakland's character grew richer as the city did. The young Jack London prowled its waterfront before he ever wrote a word, and the wharves where he loafed are now Jack London Square. In the 1920s and '30s the city raised two of the finest movie palaces in the West — the Fox Oakland of 1928 and the great Art Deco Paramount of 1931, all gilt and neon. And in 1950, on the shore of Lake Merritt, Oakland opened Children's Fairyland, a storybook park that has enchanted generations of Bay Area kids. The Town had become a place of theaters, parks, and waterfront stories.

Why People Visit Oakland

Visitors come to Oakland for a Bay Area city with its own strong character: a wild lake at its center, redwood groves in the hills, a historic waterfront, and one of the most celebrated food scenes in California. The museums and Jack London Square sit minutes from the lake, and San Francisco is a quick trip across the bay. Equal parts oak-grove heritage and creative energy, Oakland rewards anyone drawn to the heart of the East Bay.

Oakland California Merlin Classics retro logo — California bear and star, California Republic Est. 1850