St. Augustine was founded in 1565 by Pedro Menéndez de Avilés, making it the oldest continuously occupied European-established city in the United States. The Spanish established the parish that would become the Cathedral Basilica — today the oldest Catholic parish in America — and gradually built out a small colonial town on the bayshore. Through storms, sieges, and a hundred wars on paper, the town held its ground. Its founding identity is straightforward: the first town in the country to call itself one, and to keep calling itself one ever since.
Today St. Augustine is celebrated as one of America's most distinctive small cities — historic, walkable, sea-aired, and unmistakably first. Our St. Augustine designs gather that identity into wearable form: the coquina fort, the lanterns on Aviles Street, the lighthouse off Anastasia, and the winter glow of the Nights of Lights. Explore the collection and carry a little of the nation's oldest city wherever you go.
Why People Visit St Augustine Florida
St. Augustine brings four and a half centuries of American history into one compact, walkable city. Visitors come for the coquina fort that was never taken, the oldest streets in the country, Flagler's Gilded-Age architecture, the lighthouse and the bayfront, and the winter glow of the Nights of Lights. It is historic, scenic, and unmistakably first. The road of American history runs back further here than anywhere else in the continental United States.
