The town began with the Gold Rush. Harmon Heald, an Ohio businessman, came west and settled on the old Mexican Rancho Sotoyome; in 1857 he platted a town around a Spanish-style central Plaza, and in 1867 Healdsburg was incorporated. The Pomo people had lived in this valley long before — renowned basketweavers whose presence is woven into the region's deeper history. When the railroad arrived in 1871, the farm country of prunes, hops, and orchards began its long turn toward the grape.
Today Healdsburg is known the world over for its wine, its food, and its historic plaza, while keeping the easygoing feel of a Sonoma farm town. Our Healdsburg designs gather that identity — the bear-and-star emblem, the three-valley wine country, and the 1857 plaza — into wearable form. Healdsburg, California — where the Russian River meets three great wine valleys, and a historic 1857 plaza still anchors one of America's most charming small towns.
Why People Visit Healdsburg
Healdsburg pairs walkable small-town charm with world-class wine country. Visitors split their time between the plaza, the river, and the surrounding valleys, drawn by the food, the vineyards, and the refined-yet-down-to-earth Sonoma ambiance. It's a gentle, gracious base for the whole of northern Sonoma County.
