The gold itself was found upriver. In January 1848 James Marshall spotted flakes in the tailrace of a sawmill at Coloma, and within a year the world arrived. Sacramento, sitting at the head of river navigation where the goldfields met the water, became the great supply hub of the Rush — the Embarcadero port, the wholesale houses, the wagon roads up into the Sierra. The city was platted at the end of 1848 and incorporated in 1850, the oldest incorporated city in California, a boomtown built to outfit a gold rush.
Sacramento is the End of the Line and the start of the next one — the Gold Rush's supply town, the Pony Express finish, the place the transcontinental railroad began, California's capital under a canopy of trees at the meeting of two rivers. Our Sacramento designs gather that into wearable form. Wear the Gold Rush capital. Wear the City of Trees. City of Trees. Capital since 1854.
Why People Visit Sacramento
Sacramento rewards travelers who want history, rivers, and shade rather than a beach — the Gold-Rush waterfront, the railroad that started here, the capitol, and a walkable grid under a famous tree canopy. People come for Old Sacramento and the Railroad Museum, for the Capitol and the gold bridge, and for an easy California day where frontier history and a leafy capital city sit side by side at the meeting of two rivers.
