Flagler did not just build hotels; he built a winter world. In 1902 he completed Whitehall, a white marble mansion on the Intracoastal that he gave his wife as a wedding present and that now serves as the Flagler Museum, a National Historic Landmark. Each winter the Gilded Age families came south by private railcar for ‘the season,’ the months between the holidays and Easter when Palm Beach filled with the wealthiest names in the country. The Town of Palm Beach was formally incorporated in 1911, a small, exclusive island already certain of what it was.
Today Palm Beach is a small barrier island of about nine thousand residents that still keeps its season, its Mediterranean arcades, and its grand hotels along the Atlantic. Its story runs from a wreck full of coconuts to Flagler's railroad to Mizner's red-tile dream, and the ‘Palm Beach look’ it invented now turns up far from the island itself. Our Palm Beach designs gather that into wearable form. Wear the history. This is Flagler's paradise on the Atlantic.
Why People Visit Palm Beach
Palm Beach offers refined culture beside an easy ocean shoreline. Visitors pair the Flagler and Mizner heritage with museum galleries, gardens, and a quiet bike path along the water. It is polished, historic, and relaxed in pace, with year-round appeal in its parks, paths, and public spaces. The vintage Gilded Age glamour is evergreen, drawing architecture lovers and vintage-resort enthusiasts from well beyond the small island, and history and everyday island life sit side by side here in a welcoming way.
