
Our Boca Raton logo carries Florida's alligator above 'Florida Territory — Est. 1845,' the shared retro emblem of our Florida places, drawn in worn black-and-white like an old crate label or woodcut stamp. The alligator is Florida itself: tough, adaptable, at home in the subtropical heat. It's the through-line that links Boca to every other Florida place we make. What makes this one Boca Raton is everything around it — the pink tower, the barrel-tile roofs, the inlet of hidden rocks, and the Mediterranean city Mizner built in a single year.
That town began as farmland. In 1903 the settlement counted eighteen people; by 1920, about a hundred, raising pineapples and vegetables in the sandy soil near the inlet. Boca Raton first incorporated in 1924 as 'Bocaratone,' then re-incorporated under its present name on May 26, 1925 — right at the peak of the great Florida land boom, when speculators were turning swamp and scrub into paper fortunes up and down the coast. Into that fevered moment stepped Addison Mizner, and everything changed almost overnight.
Why People Visit Boca Raton
Boca Raton rewards visitors who want South Florida with a century of style behind it — Addison Mizner's Mediterranean Revival architecture, a beautiful stretch of Atlantic beach, the arts and dining of Mizner Park, and a genuinely surprising history that runs from a secret WWII radar school to the birthplace of the personal computer. People come for the beaches and the resort glamour, for the Boca Raton Museum of Art, and for an easy, refined coastal day with deep roots.