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Jacksonville Florida Retro Vintage Washed Cap - Charcoal Logo

Jacksonville Florida Retro Vintage Washed Cap - Charcoal Logo

Regular price $32.00 USD
Regular price Sale price $32.00 USD
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This is our retro Jacksonville, Florida logo, printed in weathered charcoal on a retro vintage washed cap — an unstructured cotton dad hat that looks broken in from the day it arrives. The charcoal carries a faint wavering tone and a light speckle, so the print reads like it has been in the sun as long as the cap has.

One size fits most, so it is an easy gift to get right: no size to guess, only the town. Each cap is made to order. Hand wash cold and air dry, and keep it out of the dryer.

Platted in 1822 and named for Andrew Jackson, the city on the north-flowing St. Johns River burned on May 3, 1901, in the largest urban fire the Southeast has seen: 146 blocks and more than 2,300 buildings in a single day, the glow visible from Savannah. Henry John Klutho rebuilt it in Prairie School lines, the largest collection outside the Midwest.

More than thirty silent-film studios made Jacksonville the Winter Film Capital in the 1910s, the 1968 consolidation with Duval County made it the largest city by land area in the contiguous U.S., and its 80,000 acres of parks are the largest urban park system in the nation. River City is the mark on this piece.

The cap is 8.5 oz 100% cotton twill, enzyme washed and heavily brushed for a soft hand, with an unstructured six-panel crown, a mid-profile fit and a curved bill. A self-fabric strapback with a metal slider adjusts the fit and tucks away, and a self-fabric sweatband lines the inside. It is garment dyed with OEKO-TEX certified low-impact dyes, so every cap's color varies slightly — washed here means faded color and a weathered print, not distressed or frayed.


QUICK FACTS — JACKSONVILLE FL WASHED COTTON CAP — CHARCOAL LOGO

Town: Jacksonville, Florida

Founded: 1822; chartered 1832

Known for: River City; rebuilt after the Great Fire of 1901; the St. Johns River; the largest urban park system in the U.S.

Art: Jacksonville vintage retro logo, charcoal (printed)

Blank: unstructured six-panel cap, mid profile, curved bill, metal slider

Fabric: 8.5 oz 100% cotton twill, enzyme washed, garment dyed

Care: hand wash cold, air dry

Colors: 10 offered

Sizes: Adjustable

Made to order in the USA



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Wear Local. Feed Local. Stay Classic.

Product FAQs

How does your sizing work?

Every item is made to order, so please check the size chart on this page before you buy. Women's fitted tees run small; size up for a looser fit. Caps are one size with an adjustable strap.

How are items made and when will they arrive?

We make each item to order using premium blanks, embroidery and soft-hand prints. Production takes 2-5 business days (weekends and holidays excluded), then 4-10 days in transit via USPS, UPS or FedEx to U.S. addresses; most orders arrive within 6-15 business days. You'll get a tracking link the moment it ships. Any current shipping offer is shown in the bar at the top of every page and applies automatically at checkout, no code needed.

How do I send a gift?

Enter the recipient's address as the shipping address and your own as the billing address at checkout. Nothing ships with a price; the package includes a plain packing slip. Tracking goes to your email, not theirs. For birthdays and holidays, order two weeks ahead to be safe.

What's the return policy?

Made-to-order items can't be returned or exchanged for size or color, so please use the size chart and photos before ordering. If anything arrives defective, misprinted or damaged, send a photo and your order number within 30 days and we'll replace it or refund you.

How do I care for my item?

Apparel: wash cold, inside out, with like colors; no bleach; tumble dry low or hang dry. Embroidered pieces: iron inside out to protect the stitching. Caps: spot clean. Printed glasses and water bottles: hand wash only, no dishwasher, so the artwork lasts. Mugs and engraved glasses are dishwasher safe. Any item-specific care notes are in the description above.

Who makes this?

Merlin Classics is a small Connecticut brand making original retro designs for the towns people love. Every piece is printed, embroidered or engraved to order in the USA, and the business supports hunger relief in the communities our collections celebrate.

The Navy settled the river in the 1940s — Naval Air Station Jacksonville in 1940, Naval Station Mayport at the river’s mouth in 1942 — and shipyards worked around the clock through the war; the carriers and the naval air overhead have been part of the city’s weather ever since. In 1968 Jacksonville and Duval County consolidated into a single government, and the city woke up the largest by land area in the contiguous United States: room enough inside the limits for the Atlantic beaches — off which the North Atlantic right whale, the most endangered of the great whales, comes to calve each winter — 80,000 acres of parks, the centuries-old Treaty Oak on the Southbank, Friendship Fountain facing the skyline, and the cable-stayed sweep of the Dames Point Bridge downriver.

A few blocks from the film studios’ offices, the LaVilla district rang with another kind of genius — a center of Black business, jazz, and blues through the 1910s, ’20s, and ’30s, and the boyhood home of the writer and civil-rights leader James Weldon Johnson, who with his brother wrote Lift Every Voice and Sing in Jacksonville in 1900, while he was principal of the Stanton School. The song went out from this city to the nation. LaVilla’s enterprise built fortunes too: A.L. Lewis, Jacksonville’s first Black millionaire and founder of the Afro-American Life Insurance Company, created American Beach on the sands to the north — a seaside haven for Black families in the segregation era. LaVilla’s stages hosted the great touring acts of the era, and its story is being told again today in a district the city is bringing back block by block.

Why People Visit Jacksonville Florida

Jacksonville offers a Prairie School downtown no one expects in the South, a great river running the wrong way to the sea, beaches without the resort crowds, live oaks and marsh preserves, shrimp boats and naval carriers sharing one river mouth, and neighborhoods that kept their bones. Visitors come for the beaches, the river, the architecture, the parks, and the easy room of the biggest city in America. On the St. Johns since 1822.