
McAllen is the City of Palms, the heart of the Rio Grande Valley — a railroad town turned border city where Texas turns tropical and two countries share one valley. Our McAllen designs gather that into wearable form. Wear the City of Palms. Heart of the Rio Grande Valley.
Our McAllen logo carries Texas's longhorn and Lone Star, drawn in worn black and white above ‘Texas Republic — Est. 1845,’ the shared retro emblem of our Texas towns. The longhorn stands for ranching toughness and the star for the Lone Star State; the 1845 date marks Texas statehood, and the emblem is the through-line that links McAllen to every other Texas town we make. What makes this one McAllen is everything around it — the City of Palms, the Rio Grande Valley citrus, the birds, and the border river that has always run through the town's story.
Why People Visit McAllen
McAllen offers something rare — a subtropical Texas city where world-class birding, citrus country, and a living bi-national culture all sit within easy reach. Visitors come for the palms and the birds, stay for the food and the warmth, and leave understanding why this corner of Texas calls itself the City of Palms.