Our Palm Springs logo carries the California grizzly and star over "California Republic, Est. 1850," the same emblem every Merlin Classics California place wears. The bear and star are California's shorthand — wildness, independence, the open West — printed black-and-white with the worn look of an old state-park sign or a vintage athletic print. What makes this one Palm Springs is the place behind it: the mid-century modern, the rotating tram, the desert oasis. On a tee or a cap it reads less like a souvenir and more like a piece of the California desert — Est. 1850, worn plain.
Palm Springs keeps two kinds of cool. There is the design — the butterfly roofs and glass walls of the mid-century town, celebrated every Modernism Week. And there is the literal kind: the rotating tram that lifts you nearly six thousand feet off the valley floor into the pines of Mount San Jacinto, where it can be forty degrees cooler than the desert below. Between them sits the oasis itself — the Cahuilla hot springs, the fan-palm canyons, and the long mountain wall that makes the whole valley feel like a room.
Why People Visit Palm Springs California
People come to Palm Springs for the sun, the mid-century modern design, and the rare pairing of desert and mountain — palm oases on the valley floor, snow-dusted pines a tram ride above. It is bright, stylish, and walkable: the desert's design capital at the foot of Mount San Jacinto.
