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Bethel Alaska Vintage Retro Embroidered Cotton Cap - White Logo

Bethel Alaska Vintage Retro Embroidered Cotton Cap - White Logo

$32.00 USD
$32.00 USD
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The Bethel cap, for the town that is where the river is the road. An unstructured cotton dad cap with the Bethel vintage retro logo embroidered on the front in white thread.

The cap is the easiest Bethel piece to wear every day and the easiest to give: one size, breathable cotton, a curved visor and an antique-brass buckle. It softens with wear and stays on the hook by the door. Order one for the beach bag and one for the glovebox.

Low-profile and unstructured, this 6-panel embroidered dad cap has a Permacurv visor, a self-fabric hideaway strap with antique-brass buckle, a matching undervisor, and four-row visor stitching for durability. Breathable 100% cotton in every color except the camo variation, which is 65% polyester / 35% cotton. The classic embroidered finish is durable and vintage-inspired. Embroidery is thread, not ink, so slight differences from the digital product image are normal; full details are explained in our Embroidery footer.

The Yup’ik village of Mamterilleq, Place of the Smokehouse, stood on the lower Kuskokwim long before the Moravian mission of 1885 gave the town its name. A trading post, a post office in 1905 and a wartime airfield in 1942 followed, and the city incorporated in 1957.

KYUK signed on in 1971 as the first Native-owned public radio station in the United States, the Kuskokwim 300 sled-dog race has run since 1980, and the cultural center is built on the form of a traditional qasgiq. Off the road system in one of the world’s largest river deltas, the frozen Kuskokwim becomes the winter highway. The heart of the delta is the mark on this piece.


QUICK FACTS — BETHEL AK EMBROIDERED COTTON CAP

Town: Bethel, Alaska

Founded: Mission 1885; city 1957

Known for: Hub of the Yukon-Kuskokwim Delta; KYUK, the first Native-owned radio station (1971); the Kuskokwim 300; reached only by air and river

Art: Bethel vintage retro logo, white (embroidered)

Blank: Unstructured 6-panel low-profile dad cap, Permacurv visor

Fabric: 100% cotton (camo variation 65% polyester / 35% cotton)

Decoration: Front embroidery, white thread; four-row visor stitching, matching undervisor

Closure: Self-fabric hideaway strap, antique-brass buckle

Made to order in the USA


Made to order and shipped free in the U.S. More Bethel pieces, and the rest of Alaska, are one button away.



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Product FAQs

How does your sizing work?

Every item is made to order, so please check the size chart on this page before you buy. Women's fitted tees run small; size up for a looser fit. Caps are one size with an adjustable strap.

How are items made and when will they arrive?

We make each item to order using premium blanks, embroidery and soft-hand prints. Production takes 2-5 business days (weekends and holidays excluded), then 4-10 days in transit via USPS, UPS or FedEx to U.S. addresses; most orders arrive within 6-15 business days. You'll get a tracking link the moment it ships. Any current shipping offer is shown in the bar at the top of every page and applies automatically at checkout, no code needed.

How do I send a gift?

Enter the recipient's address as the shipping address and your own as the billing address at checkout. Nothing ships with a price; the package includes a plain packing slip. Tracking goes to your email, not theirs. For birthdays and holidays, order two weeks ahead to be safe.

What's the return policy?

Made-to-order items can't be returned or exchanged for size or color, so please use the size chart and photos before ordering. If anything arrives defective, misprinted or damaged, send a photo and your order number within 30 days and we'll replace it or refund you.

How do I care for my item?

Apparel: wash cold, inside out, with like colors; no bleach; tumble dry low or hang dry. Embroidered pieces: iron inside out to protect the stitching. Caps: spot clean. Printed glasses and water bottles: hand wash only, no dishwasher, so the artwork lasts. Mugs and engraved glasses are dishwasher safe. Any item-specific care notes are in the description above.

Who makes this?

Merlin Classics is a small Connecticut brand making original retro designs for the towns people love. Every piece is printed, embroidered or engraved to order in the USA, and the business supports hunger relief in the communities our collections celebrate.

More From Bethel Alaska

All Bethel Alaska Items

Bethel's most far-reaching "first" went on the air in 1971. KYUK, owned and operated by Bethel Broadcasting and pushed into being by the region's own Native leaders, became the first Native-owned and -operated public radio station in the United States — soon joined by KYUK-TV in 1972 — broadcasting in both English and Yup'ik across a region the size of a small state. For families throughout the delta, much of it Yup'ik-speaking, KYUK was for years the only local media for hundreds of miles, carrying news, weather, basketball, and gospel in Yup'ik. Over half a century it has built an irreplaceable archive of thousands of recordings of the region's language, music, and elders. It remains one of the country's landmark experiments in Native-owned broadcasting.

Winter brings the other thing Bethel is known for. The Kuskokwim 300 — the "K300" — has run nearly every January since 1980: a roughly three-hundred-mile sled-dog race that loops up the frozen river from Bethel to Aniak and back, commemorating the old mail trail that once tied the river villages to the outside world. It was founded just as snowmachines were replacing the dog teams locals had long relied on, and it is now widely regarded as one of the toughest mid-distance races in the sport, drawing top mushers north into some of the hardest weather anywhere. Around it has grown a whole winter calendar of delta races — the Bogus Creek 150, the Akiak Dash, and more. In Yukon-Kuskokwim country, where dog teams once did the work the snowmachine does now, the K300 keeps the tradition running.

Why People Visit Bethel

People come to Bethel for the real thing: a remote, fly-in delta town that is the heart of Yup'ik western Alaska, where the Kuskokwim is the main road and the seasons set the pace. It rewards travelers who want the far north on its own terms — river, tundra, the long northern light, and a community that has lived well here for generations.

Bethel Alaska Merlin Classics retro logo — distressed bear and Alaska Territory Est. 1959